# route.com > AI-optimized mirror of route.com containing 50 pages totalling 38,270 words of clean markdown content, structured data, and semantic HTML. Original source: https://route.com. Last updated: 2026-09-01T03:55:31.942Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [Route: Post-Purchase Platform. Protection, Tracking, Returns](/content/site-root.html): Own the post-purchase experience with Route. Scale your brand using the #1 platform for package protection, AI-driven returns, and real-time tracking. (236 words) ## Articles & Blog Posts - [Route Master Service Agreement for Merchant Partners](/content/msa/index.html): The binding agreement governing Route's services — covering licenses, fees, IP ownership, termination, indemnification, and liability between parties. (7,543 words) - [Route Data Protection Addendum for Merchant Partners](/content/data-protection-addendum/index.html): Route's DPA covers GDPR, CCPA, UK GDPR, and Swiss FADP compliance — defining data roles, transfer mechanisms, security standards, and breach obligations. (5,511 words) - [BFCM: Your Guide To Black Friday Cyber Monday 2022](/content/newsroom/bfcm-ecommerce-guide/index.html):

Every ecommerce retailer wants to draw in customers with Black Friday deals—but it’s difficult to stand out in today’s crowded market.  Setting up a suite of discounts and marketing them well is hard enough, but then you’ve got to deal with the huge spike in customer questions related to package deliveries and returns. Route is […]

(2,133 words) - [Biodegradable Packing Peanuts: Who Uses Them & Why](/content/newsroom/biodegradable-packing-peanuts/index.html):

If you want to make your business more sustainable, biodegradable packing peanuts and other eco-friendly packaging solutions are a good place to start. Most packing peanuts are made from styrofoam and take centuries to decompose. That means they’ll just sit in landfills, contaminating the ecosystem and harming wildlife. But if you switch to a biodegradable […]

(1,546 words) - [A Guide to Post-Purchase Experience Platforms](/content/newsroom/post-purchase-platforms-what-they-are-why-you-need-one.html):

From customer service to shipping and return logistics, your customers want a super convenient post-purchase experience. And you want to give them every reason to rave about your brand.  Post-purchase platforms are designed to help you do just that. They can increase repeat purchases, enhance customer loyalty, drive customer retention and improve shopping experiences—even after […]

(1,156 words) - [Returns Under Pressure: A 2026 Consumer Pulse Check](/content/newsroom/returns-under-pressure-a-2026-consumer-pulse-check/index.html): 97% of shoppers say a positive return experience drives loyalty. Discover new 2026 data from Route on consumer return expectations, refund stress, and brand trust. (1,199 words) - [Sustainable Shipping Packaging: Materials Guide + Tips](/content/newsroom/sustainable-packaging-guide-for-shipping-ecommerce-2022.html):

There’s a strong chance your customers care about the environment. According to Trivium, 68% of consumers reported that they’d recently chosen a product based on its sustainability credentials.  The good news? If you show your commitment to sustainability, you’ll impress those eco-conscious customers and make them more likely to shop with your brand. One of […]

(490 words) - [Ecommerce Cross-Selling: Definition, Examples, & Guide](/content/newsroom/cross-selling/index.html):

When a new lead enters your sales funnel, it takes time and money to get them to convert. You shouldn’t go to all that effort just to see customers purchase one item and never look back. You need to ensure new customers get the most value from your business. That way, it’ll be easier to […]

(982 words) - [Package Protection for Beauty & Personal Care | Route](/content/customers/beauty-and-personal-care/index.html): Route protects delicate beauty products in transit, delivers a branded tracking experience, and resolves claims fast. Every unboxing, camera-ready. (201 words) - [Securing your operations: A merchant's guide to shipping insurance](/content/newsroom/securing-your-operations-a-merchants-guide-to-shipping-insurance.html):

Corinne Carr Originally published to Digital Insurance on December 20, 2023 Update, April 2024: Consistent with the guidance in this article, the Utah Insurance Department issued a warning to consumers which cautioned them that “fraudulent shipping protection is worse than no protection at all.” See their full statement here.   With over 268 million people shopping online […]

(886 words) - [Route Insurance Policy Summary](/content/insurance/index.html): Review Route's 2026 insurance policy — all-risk coverage up to $5,000 per shipment, worldwide transit, excluded commodities, and claim filing deadlines. (1,627 words) - [Why Shipping Protection is a Peak Season Must](/content/newsroom/why-shipping-protection-is-a-peak-season-must/index.html):

Between 2023 and 2030, global retail sales are expected to see a compound annual growth rate (CAGR) of 4.35% (Capital One). An primary contributor to this growth in sales? Increasing peak season purchases — made between November and December. These peak times are known for attracting shoppers with great deals and a festive spirit. However, they […]

(565 words) - [Upselling for Ecommerce: Examples & How-to guide](/content/newsroom/upselling/index.html):

Are you avoiding upselling because you’re afraid you’ll annoy your customers? Or maybe you’ve heard the term, but you don’t really understand what it is or how to do it. Done properly, upselling is just another way to make the customer journey more convenient, reduce the percentage of abandoned carts, and increase your sales revenue. […]

(1,584 words) - [What is Shipping Insurance?](/content/newsroom/what-is-shipping-insurance/index.html):

Shipping insurance is an inexpensive way to ensure online shoppers are protected against loss, theft, or damage of a package in transit. By providing the customer with peace of mind that they’re protected, shipping insurance is one of the simplest and most effective ways to create a better post-purchase customer experience.  How does Route Shipping […]

(840 words) - [Route Case Studies: Real Results from Leading Brands](/content/case-studies/index.html): See how Honeylove, Solo Stove, Farmgirl Flowers, and 10+ leading brands cut costs, reduced refunds, and improved post-purchase satisfaction with Route. (180 words) - [Route Track: Branded Order Tracking That Engages Shoppers](/content/track/index.html): Reduce WISMO tickets by 75% with real-time tracking across email, SMS, and app. Turn delivery anticipation into repeat purchases with AI recommendations. (294 words) - [The State of Ecommerce Report](/content/newsroom/state-of-ecommerce/index.html):

The ecommerce landscape is experiencing a dramatic shift, driven by completely new consumer expectations and generational differences in shopping behaviors. Route’s State of Ecommerce Report reveals critical insights into how brands can adapt to these changes and build stronger customer relationships in order to grow in an increasingly competitive market. Get the Full Report → […]

(583 words) - [Route Appoints New CFO and VP of Enterprise Revenue](/content/newsroom/route-bolsters-executive-leadership-team-with-new-cfo-and-vp-of-enterprise-revenue-to-accelerate-business-growth-and-momentum.html): Route names Arman Panjwani as CFO and Alexandria Orr as VP of Enterprise Revenue to accelerate growth following the Frate Returns acquisition. (622 words) - [Route Acquires Frate Returns](/content/newsroom/route-acquires-frate-returns/index.html): Route Acquires Frate Returns - Revolutionizing the Post-Purchase Experience for Ecommerce Brands (523 words) - [Route Protect: AI-Powered Ecommerce Package Protection](/content/protect/index.html): Protect every order from loss, theft, and damage. Route's AI and fraud detection helps resolve claims with refunds or replacements — 97% satisfaction. (351 words) - [The Top 5 Cities Battling Porch Piracy](/content/newsroom/porch-piracy-top-5-cities/index.html):

On the precipice of a busy holiday season, consumers are on heightened alert for porch piracy — or the theft of packages or parcels that are delivered to residential doorsteps. At Route, we’re protecting, insuring and offsetting millions of ecommerce orders per year, for thousands of merchants and consumers, so we have unique visibility into […]

(435 words) - [Announcing Route's $40M Series C](/content/newsroom/announcing-routes-40m-series-c/index.html):

Michael Yamartino | CEO, Route When I joined Route 4 years ago, I couldn’t have imagined the journey we’d be on. Yet through a pandemic, massive changes in the startup funding environment, competition, and big internal transformation, Route has continued to grow and succeed. I’m incredibly proud of what this team has achieved. Route is […]

(625 words) - [Package Protection for Food, Health & Holistic Goods | Route](/content/customers/food-health-and-holistic-goods/index.html): Route protects time-sensitive supplements and wellness shipments, tracks every delivery, and triggers instant replacements. Keep customers on their routine. (191 words) - [The Need for Speed | Why Speed Matters in Claim Filing](/content/newsroom/why-speed-matters-in-claim-filing/index.html):

Tanner Barr In the fast-paced world of e-commerce, customer experience is pivotal. One of the critical aspects that can significantly impact this experience is the speed at which claims are resolved. Whether a package is lost, stolen, or damaged while in transit, the efficiency of the claims process can make or break a customer’s trust […]

(667 words) - [Package Protection & Tracking for Sports & Fitness | Route](/content/customers/sports-and-fitness/index.html): Route protects fitness and outdoor equipment in transit, tracks every delivery in real time, and resolves claims instantly. Keep your customers moving. (194 words) - [Careers at Route: Join the Post-Purchase Revolution](/content/careers/index.html): Work with innovators shaping post-purchase ecommerce. Route offers competitive benefits, flexible PTO, wellness support, and real growth opportunities. (608 words) - [Route Product Updates: Latest Features & New Launches](/content/product-updates/index.html): Stay up to date with Route's newest releases including Venmo refunds, Salesforce Commerce Cloud, Zendesk integration, and Shopify Checkout Extensibility. (148 words) - [Fraud Alert: Bogus Shipping Insurance Can Put Your Brand at Risk](/content/newsroom/fraud-alert-bogus-shipping-insurance/index.html):

Mikaela Zavasky Crist With the online shopping boom, porch piracy is on the rise. Nearly 50 million Americans have fallen victim to package theft in the past year alone, resulting in an alarming 260 million stolen packages and an estimated annual loss of $19.5 billion. In the world of ecommerce, there’s often a liability gap […]

(237 words) - [Route Returns: The AI-Driven, Exchange-First Platform](/content/returns/index.html): Cut refunds by 42%, reduce shipping trips by 12%, and prevent 99% of returns fraud with Route's automated exchange-first returns and intelligent routing. (461 words) - [Package Protection & Returns for Fashion Brands | Route](/content/customers/fashion/index.html): Route helps fashion brands protect every order, track every delivery, and automate returns. Turn post-purchase into loyalty. See how it works. (179 words) - [Route Help Center: Support for Merchants & Shoppers](/content/help-center/index.html): Find answers fast. Track packages, file claims, manage returns, troubleshoot integrations, and access billing support — all in one place. (160 words) - [Setup WooCommerce shipping options, zones, & settings](/content/newsroom/setup-shipping-woocommerce/index.html):

Lightning-fast, reliable, accurate shipping is one of the hallmarks of today’s most successful eCommerce brands. And fortunately, if you’re setting up an online shop with WooCommerce, you’ll have an easy time creating customized shipping requirements, zones, pricing, and more. So how does it all work? Check out this post for a beginner’s guide to setting […]

(1,094 words) - [Package Protection & Returns for Home & Garden | Route](/content/customers/home-and-garden/index.html): Route protects fragile and oversized home goods in transit, delivers real-time tracking, and resolves claims fast. Every delivery should feel like home. (192 words) - [Route Is Fully Licensed for Package Protection in 50 States](/content/compliance/index.html): Route holds Department of Insurance authorization in all 50 states — protecting your brand from legal, financial, and reputational risk. SOC 2 certified. (171 words) - [Route](/content/newsroom/cx-dive-route-ceo-eric-kobe-on-how-returns-shape-brand-loyalty.html) (129 words) - [The Post Purchase Process | Evaluate Customer Behavior](/content/newsroom/behavior-and-evaluation/index.html):

Get a new sale and you’re fed for a day. Get repeat customers and you’re fed for life. But how do you increase customer retention? And how does the post-purchase process fit into it? To keep customers coming back for more, you should focus on two overlooked aspects of ecommerce—post-purchase evaluation and post-purchase behavior.  Learn […]

(926 words) - [Route](/content/newsroom/route-announces-ceo-transition-as-company-enters-next-phase-of-growth.html) (487 words) - [Route CEO in FreightWaves on Competing With Amazon](/content/newsroom/freightwaves-route-ceo-on-how-brands-can-out-amazon-amazon.html): FreightWaves quotes Route CEO Eric Kobe on why brands can't match Amazon's delivery scale — and why post-purchase experience is the smarter strategy. (105 words) - [Route](/content/newsroom/cnbc-uber-eats-enters-the-returns-space-and-route-data-shows-why.html) (104 words) - [Route](/content/newsroom/total-retail-route-ceo-on-why-returns-are-reshaping-retail.html) (87 words) - [Package Protection for Arts & Entertainment Brands | Route](/content/customers/arts-and-entertainment/index.html): Route protects limited-edition items, fragile art, and high-value media in transit. Real-time tracking and instant claims resolution for every collector. (216 words) - [Route](/content/newsroom/wwd-route-ai-is-reshaping-post-purchase-for-fashion-brands.html) (77 words) - [Why Post-Purchase Experience is Customer Experience - Route](/content/newsroom/why-post-purchase-experience-is-customer-experience.html):

As I approach my ninth holiday season working with brands and retailers, I can attest that it’s the busiest and most exciting time of the year. However, it also comes with its unique challenges and stressors. Retailers and direct-to-consumer (DTC) brands invest a tremendous amount of effort and resources preparing for this season. They curate […]

(618 words) - [Route CPO on Post-Purchase and World Cup Sales Loyalty](/content/newsroom/sgi-europe-route-cpo-on-turning-world-cup-sales-into-lasting-loyalty.html): SGI Europe features Route CPO Andrew Schmid on why post-purchase experience, not tournament sales, determines if World Cup buyers become repeat customers. (103 words) - [Route Pricing: Zero Monthly Cost for Ecommerce Brands](/content/pricing/index.html): Access the full Route platform at no monthly cost. Packaging protection, order tracking, returns and exchanges, and cash back. (390 words) - [Route](/content/newsroom/digital-commerce-360-route-ceo-on-winning-prime-day-beyond-the-discount.html) (98 words) - [Forbes: Route Redefines Post-Purchase for DTC Lifestyle Brands](/content/newsroom/forbes-how-route-is-redefining-post-purchase-for-dtc-lifestyle-brands.html): Forbes features Route and CEO Eric Kobe on why post-purchase, returns, shipping protection, and issue resolution, defines DTC brand loyalty. (97 words) - [Route Newsroom: Press, Research & Company Announcements](/content/newsroom/index.html): Read Route's latest news including the Frate Returns acquisition, $40M Series C, consumer behavior research, and insights on shipping protection. (211 words) - [Package Protection & Returns for Automotive Parts | Route](/content/customers/vehicles-and-automotive/index.html): Route protects performance parts and auto accessories in transit, delivers precision tracking, and makes returns frictionless. Keep every build on schedule. (208 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/robots.txt): Crawler directives - [AgentSite Network](https://agentsite.network/network.html): Public index of AgentSites and their machine-readable resources