Route Track: Branded Order Tracking That Engages Shoppers

Visual tracking that delivers 10x more engagement.

Route’s branded tracking keeps shoppers informed, reduces support tickets, and turns anticipation into a new revenue channel.

More engagement. Less support.

75% less “Where is my order?” tickets.

Route keeps customers informed with real time tracking across email, SMS, web, and the Route app. Fewer questions. Fewer support requests.

1.4B

Packages Tracked

$20B

Protected GMV

97%

Customer Satisfaction

Billions

Real World Data Points

Real shoppers. Real results.

“Package was delayed for weeks, but the Route experience was so fast and smooth. I had a replacement instantly.”
Verified Shopper
“Two items missing. Filed through Route and had replacements approved in minutes. It saved the experience.”
Verified Shopper
“My order was stolen off my porch, and Route took care of everything. No hassle. I will always add it.”
Verified Shopper

Personalized product recommendations, powered by AI.

Turn tracking into a high intent shopping moment. Route uses buyer profiles and order history to surface relevant product recommendations at the exact moment engagement is highest.

Keep shoppers informed every step of the way.

Automated email and SMS notifications ensure your customers always know where their package is. From order confirmation to delivery, Route sends timely updates at 8 key touchpoints, reducing "where is my order?" inquiries and building trust throughout the delivery journey.

Your brand deserves better than carrier tracking pages.

Route transforms generic carrier tracking into an immersive branded experience. Customize tracking pages with your logo, colors, and messaging to maintain brand consistency post-purchase. Keep shoppers engaged with your brand—not UPS or FedEx—while driving additional revenue through embedded product recommendations.

1,100 carrier integrations. Enterprise grade speed.

Route connects to more than a thousand carriers worldwide like UPS, FedEx, DHL, USPS, and more while delivering consistent tracking accuracy across any fulfillment setup.